Process Cooling is changing its look and the way we take our industrial refrigeration and process cooling technical information to market. Starting with this issue, we’re confident you’ll like the changes.
Process Cooling pumps out timely and topical technical articles to 10 specific market sectors: food processing, chemicals/petrochemicals, pharmaceuticals, plastics, power plants, electronics, beverages and breweries, dairy foods, cosmetics and fragrances, and soaps and cleaners. Before this issue, it was relatively difficult for you to tell which articles were pertinent to your specific industry. You had to look through the entire magazine searching for information that you felt was important to your daily work. And that assumed you had the time to leaf through the entire magazine. You don’t! So we’re making it easy for you to quickly identify at least a few items each month that are specifically intended for your industry. Go to www.process-cooling.com/howtouse and see how easy it will be to find industry-specific content using the new tabs on the cover. It will greatly enhance the usefulness of Process Coolingfor your specific job.
In addition to making our content more accessible by use of the cover tabs, we’ve added editorial staff. Linda Becker, our talented editor for the entire history of this magazine, is now joined by Reed Miller and Bill Mayer. Reed and Bill bring additional technical and journalism experience to the Process Coolingteam, and we are highly confident in this editorial team. We’ve increased the number of articles in each issue, and this editorial team will continually look for ways to present useful content on the website as well as in print, electronic newsletters, online webinars and videos.
As you may well know, Process Cooling has historically been a free publication for the right people in the right industries. This won’t change — it’s still free to you. But, it is our advertisers that pay the bills, and we have a new sales team serving those advertisers. Susan Heinauer, our long-time salesperson for Process Cooling, is joined by Steve Roth and Rick Groves to more effectively serve the advertisers that make Process Cooling possible. Your patronage of those same advertisers is absolutely essential. Making it known to them that you’ve seen their ad in Process Cooling will go a long way in helping them justify further advertisements.
The cosmetic and structural changes that have been made to Process Cooling ensure that we will continue to bring you timely and relevant technical information in an effort to help you be as effective as possible at your job. Thanks for being a Process Cooling reader, and thanks for supporting our advertisers.