As a broad based industry association, our mission is to advocate and promote, for the benefit of the public, the use of all environmentally responsible cooling technologies such as wet cooling towers, air-cooled condensers, dry coolers, indirect cooling, and hybrid systems by encouraging:

• Education on these technologies
• Development of codes, standards, and guidelines
• Development, use, and oversight of independent performance verification and certification programs
• Research to improve these technologies
• Advocacy and dialog on the benefits of cooling technologies with government agencies and other organizations with shard interests
• Technical information exchange